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SIMON PINK RIBBON ViSA GIFTCARD AT QUAKER BRIDGE MALL
A GREAT GIFT FOR A GREAT CAUSE
Each Purchase of the Simon Pink Ribbon Visa Gift Card Supports the
Susan G. Komen for the Cure foundation
Lawrenceville, NJ, October 11,2007 – As millions of Americans remember those touched by breast cancer during National Breast Cancer Awareness month in October,
the popular Simon Pink Ribbon Visa Giftcard continues to be available at Simon malls nationwide, including Quaker Bridge Mall.
Sales of the Simon Pink Ribbon Visa Giftcard have resulted in payments of more than $700,000 to Susan G. Komen for the Cure since the popular card was first introduced in September 2006. The mall’s corporate parent, Simon Property Group (NYSE:SPG) pays $1 for every card purchased directly to the non-profit organization, which is dedicated to supporting education and research into the disease. The card was recently redesigned to honor the 25th anniversary of the Komen organization.
Throughout the month of October (or while supplies last), people who purchase a Simon Pink Ribbon Giftcard will receive a free custom gift tin, complete with a pink wrap..
“Breast cancer will be diagnosed in one in eight U.S. women during her lifetime,” said Felicia Pollaro, Marketing Director “We serve millions of those women and their families every day at Quaker Bridge Mall together with hundreds of other Simon properties. That means that breast cancer is a disease that matters to us, too, so we are grateful for the opportunity to help fight it through support of Komen’s lifesaving efforts,” Pollaro said.
“We are pleased to be associated with Simon Property Group and the Simon Pink Ribbon Giftcard for a second year,” said Monica Smith, Komen Representative. “It is an extremely effective way to spread our breast health awareness message to millions of women and their families and to raise hundreds of thousands of dollars to fund life-saving research and education programs around the country.”
The co-branded Simon Pink Ribbon Giftcard is a prepaid Visa product issued by
MetaBank, a federal savings bank based in Sioux Falls, SD. In addition to Quaker Bridge Mall, the card is sold at 175 Simon malls nationwide and online at www.simon.com. The attractive, all-pink cards are available in denominations from $20 to $500, and can be used wherever Visa debit cards are accepted.
For more information about the Simon Visa Giftcard program, visit www.simon.com. |